Interactive Advertising

Using online channels to deliver ads that actively engage users and create an interactive experience leading to higher conversion rates

European Commission to attempt to force Google to its make search ranking algorithms more transparent 80/5 1 2 3 4 5 241 views EC wants more transparency in search ranking Link Source: David|10 December 2020 Details Rate Report

Google launches 'Travel Insights with Google' to aid travel partners in recovery from COVID-19 80/5 1 2 3 4 5 287 views Travel Insights with Google Link Source: David|9 December 2020 Details Rate Report

Australian Media Bargaining Code would require Google to pay news outlets for content made available via search 80/5 1 2 3 4 5 214 views AU Media Bargaining Code Link Source: David|28 November 2020 Details Rate Report

UK to tighten competition regulations for Google and other tech giants in 2021 80/5 1 2 3 4 5 300 views UK competition regulations Link Source: David|28 November 2020 Details Rate Report

Google asks California federal court to dismiss antitrust suits by developers of Fortnite and other apps 80/5 1 2 3 4 5 202 views Google vs. app developers Link Source: David|17 November 2020 Details Rate Report

Turkish Competition Authority fines Google $26M for abuse of dominance in search 80/5 1 2 3 4 5 203 views Google fined $26M in Turkey Link Source: David|16 November 2020 Details Rate Report

Google asks California federal judge to toss yet another antitrust class action suit 80/5 1 2 3 4 5 220 views Suit alleges Google has "market dominance" Link Source: David|12 November 2020 Details Rate Report

DC tour operator withdraws antitrust class action suit against Google 80/5 1 2 3 4 5 252 views Tour operator withdraws Google antitrust suit Link Source: David|10 November 2020 Details Rate Report

Use Google Trends to find current topics to use in marketing 80/5 1 2 3 4 5 281 views Google Trends Link Source: David|29 October 2020 Details Rate Report

US DoJ sues "Monopolist Google" for violating antitrust laws 100/5 1 2 3 4 5 217 views DoJ could force the breakup of Google's businesses Link Source: David|23 October 2020 Details Rate Report

Airbnb pivots toward long-term stays in response to shift to remote work 80/5 1 2 3 4 5 251 views Airbnb now gives preferential treatment to hosts who offer long-term stays Link Source: David|21 September 2020 Details Rate Report

Podcast campaigns can produce significant conversion lift rates 80/5 1 2 3 4 5 348 views Obviously, there are a lot of variables here Link Source: David|14 September 2020 Details Rate Report

Intent beats demographics for targeting video ads - and quality may not matter 80/5 1 2 3 4 5 208 views Link Source: David|28 August 2020 Details Rate Report

Use Google Analytics to track recovery of your website traffic during COVID-19 80/5 1 2 3 4 5 286 views Link Source: David|31 May 2020 Details Rate Report

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