Interactive Advertising

Using online channels to deliver ads that actively engage users and create an interactive experience leading to higher conversion rates

Vermont issues RFP for Tourism Media Strategy and Implementation Services 80/5 1 2 3 4 5 1102 views Vermont issues RFP for Tourism Media Strategy and Implementation Link Source: David Details Rate Report

MOTT launches Massachusetts "Made Possible" campaign 80/5 1 2 3 4 5 1114 views Digital and social engagement key Link Source: David Details Rate Report

Max Starkov: Impactful marketing strategies for independent hotels 100/5 1 2 3 4 5 1972 views OTA marketing spend per property averages only $250/month Link Source: David Details Rate Report

Google Aims to Increase Reach, Engagement and ROI for Advertisers [VIDEO] 100/5 1 2 3 4 5 255 views Can this be done while also making information available and useful? Link Source: David Details Rate Report

Maine Senate fails to pass what would have been strongest US data privacy law 100/5 1 2 3 4 5 664 views Maine Data Privacy and Protection Act Link Source: David Details Rate Report

Oregon City, OR seeking proposals for DMO establishment 60/5 1 2 3 4 5 592 views Oregon City seeking DMO development Details Rate Report

Global PPC Survey: 98% of advertisers use Google Ads 100/5 1 2 3 4 5 1224 views Google Ads is #1 PPC platform worldwide Link Source: David | 5 April 2024 Details Rate Report

Change to Google 'Top Ads' definition seems to favor ads over organic results 100/5 1 2 3 4 5 663 views More Google real estate being shifted to ads Link Source: David | 28 March 2024 Details Rate Report

Google used Gen AI to block 5.5B bad ads in 2023 80/5 1 2 3 4 5 727 views More than 90% of enforcement actions began with LLMs Link Source: David | 28 March 2024 Details Rate Report

Google Germany exec speaks on GenAI at ITB Berlin travel show 80/5 1 2 3 4 5 1211 views New Google Search will be "unlike anything users have previously encountered" Link Source: David | 7 March 2024 Details Rate Report

Google to give advertisers more control over Search Partner Network ad placements 80/5 1 2 3 4 5 250 views Performance Max placement report to support Search Partner Network sites Link Source: David | 29 February 2024 Details Rate Report

IAB Tech Lab: Google Privacy Sandbox faces "significant challenges" 80/5 1 2 3 4 5 256 views Proposals for new web standards to protect users' privacy Link Source: David | 29 February 2024 Details Rate Report

Google updates Ads misrepresentation policy 100/5 1 2 3 4 5 827 views "We will suspend your Google Ads accounts upon detection" Link Source: David | 17 February 2024 Details Rate Report

Google to end 2 Commissions hotel bid strategies in October 80/5 1 2 3 4 5 835 views Commission hotel ad products, introduced during COVID, are being discontinued because they depend on 3rd-party cookies which are about to be phased out. Link Source: David | 7 February 2024 Details Rate Report

Search for in All Categories Agencies: Ads, Marketing, PR AI for Marketing Branding Your Business Conversion Rate Optimization Demographics for Marketers Digital Analytics Digital Media Global Trends How To for Digital Marketers Interactive Advertising Mobile Search Marketing Online Marketing Persuasive Online Copywriting PR, Publicity and Communications Research, Data and Intelligence Search Engine Marketing Social Media for Marketing Technology in Digital Marketing Video Marketing Website Usability and Accessibility Search