Interactive Advertising

Using online channels to deliver ads that actively engage users and create an interactive experience leading to higher conversion rates

Surveys: Very significant shares of the online user population will never view a pre-roll video ad, or the video itself 80/5 1 2 3 4 5 409 views pre-roll ads Link Source: eMarketer 21 September 2016 Details Rate Report

Matthew Barker: Digital travel marketing is a great way to burn lots of cash 80/5 1 2 3 4 5 637 views digital travel marketing Link Source: tnooz 16 September 2016 Details Rate Report

SimilarWeb reports top 10 travel-related paid search keywords 80/5 1 2 3 4 5 766 views travel keywords Link Source: SimilarWeb 7 September 2016 Details Rate Report

Agencies and marketers agree on short-form video content on social platforms 80/5 1 2 3 4 5 674 views short-form video Link Source: ClickZ 31 August 2016 Details Rate Report

Millennials don't hate advertising: It's all about the value exchange 80/5 1 2 3 4 5 844 views millennials + ads Details Rate Report

Google Still Dominates the World Search Ad Market 100/5 1 2 3 4 5 561 views eMarketer 26 July 2016 Details Rate Report

VARN research: 55% of users cannot recognise paid ads in Google SERPS 100/5 1 2 3 4 5 665 views VARN August 2016 Details Rate Report

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