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Google November 2019 Local Search Update incorporates neural matching

     Web pages are matched directly to queries using content






Phocuswright Europe 2020 Travel Conference to be held 18-20 May in Amsterdam [VIDEO]

     Not to be missed if you're a serious player in the travel business in Europe or want to sell to those who are






California Consumer Privacy Act (CCPA) set to go into effect 1 January 2020

     Eight other US states have similar privacy legislation in the pipeline






Mobile search ad spend expected to rise 19% in 2019 to $88B

     Google accounts for 95.4% of mobile searches worldwide






Uber to sell restaurants ad space inside Eats app

     Uber Eats currently has an estimated 20% share of US restaurant delivery sales






Display ads produced by B2B advertisers are viewed 68% by men, only 17% on desktop

     52% of B2B ad views are by persons aged 25-44






Tourism: 48% of experience bookings occur in-destination, 54% of those on mobile

     The tours and activities market is expected to reach $183B in 2020






Boston Irish Business Association organizing trade mission to Ireland 29 November- 5 December 2019

     Mayor Marty Walsh will lead the Boston delegation






Lead Form Extensions for Google text ad campaigns now in beta

     Prospects can provide contact info directly in search results






Google gives a strong hint it will begin badging fast- and slow-loading sites in Chrome

     Google says: 'Don’t wait to optimize your site'





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