Copywriting

Information on persuasive, direct-response copywriting that induces conversions and sells stuff

UXPA 2025 Call for Proposals closes Friday 80/5 1 2 3 4 5 UXPA seeks speakers in multiple disciplines for 6 conference tracks Link Source: David Details Rate Report

Generative-AI chatbots can lie to elicit approval from users 80/5 1 2 3 4 5 Sycophancy in Generative-AI Chatbots Link Source: David | 15 January 2024 Details Rate Report

Google passage based ranking makes SEO easier - and harder 80/5 1 2 3 4 5 Link Source: David|28 October 2020 Details Rate Report

62.9% of Google Search users say descriptions in organic returns are #1 driver of clicks 80/5 1 2 3 4 5 Link Source: David|20 February 2020 Details Rate Report

American consumers find only 26% of personal e-mails from brands interesting enough to open 80/5 1 2 3 4 5 Link Source: David|11 October 2019 Details Rate Report

Use <META Description> tags to get Google search return copy that sells 80/5 1 2 3 4 5 Link Source: David|13 September 2019 Details Rate Report

Use TextOptimizer to analyze the search effectiveness of your website copy 80/5 1 2 3 4 5 Link Source: David|25 July 2019 Details Rate Report

Tweak your headlines for emotional marketing value 80/5 1 2 3 4 5 Consumers make decisions based on emotion, rationalize afterwards Link Source: David|2 November 2018 Details Rate Report

How to find out what the rest of the world thinks your website is about 80/5 1 2 3 4 5 Link Source: David|19 October 2018 Details Rate Report

How to use Google to find the currently most-used search queries for a business like yours 80/5 1 2 3 4 5 Link Source: David|4 April 2018 Details Rate Report

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