Interactive Advertising

Using online channels to deliver ads that actively engage users and create an interactive experience leading to higher conversion rates

Google Releases Ads Advisor in Beta New 80/5 1 2 3 4 5 17 views Answers questions, troubleshoots problems and suggests new creative Link Source: David Details Rate Report

Alphabet revenues and profits continued to grow in 2025 Q3 80/5 1 2 3 4 5 46 views Revenues of $102.3B produced $35B net profit Link Source: David Details Rate Report

Google aims to curb dishonest pricing in Ads 80/5 1 2 3 4 5 51 views Bait-and-switch, price gouging, hidden charges targeted Link Source: David Details Rate Report

Google searchers will now be able to hide sponsored results 100/5 1 2 3 4 5 42 views Key is to hit the sweet spot where good prospects view your ads and those who would waste your click charges do not. Link Source: David Details Rate Report

Google to Keep Chrome, Android but Share More Data 100/5 1 2 3 4 5 69 views DC US District Judge Amit Mehta handed down this decision yesterday. Link Source: David Details Rate Report

Make It Easy for Google to Verify Your Phone Number 80/5 1 2 3 4 5 82 views Beginning 1 August 2025 Google will no longer serve some Ads assets if your phone number cannot be verified. Link Source: David Details Rate Report

Canada Cancels Digital Services Tax 100/5 1 2 3 4 5 100 views 3% tax would have been applied to US tech giants' revenues from Canadian customers in excess of $20M Link Source: David Details Rate Report

Smart Bidding Exploration now in Google Ads 80/5 1 2 3 4 5 66 views Flexible ROAS targets coupled with AI-driven discovery produced 19% more total conversions in Google tests. Link Source: David Details Rate Report

Google Introduces Expanded Ads in AIOs 80/5 1 2 3 4 5 155 views "...As people use AI Overviews, we see they’re happier with their results,..." Link Source: David Details Rate Report

Google introduces AI Max for Search campaigns 80/5 1 2 3 4 5 139 views AI-powered targeting & creative solutions Link Source: David Details Rate Report

Traditional and Social Media Expected to See Greatest Tariff-Related Ad Spend Cuts in 2025 80/5 1 2 3 4 5 1158 views 94% of advertisers surveyed expect tariffs to cause cutbacks in ad spend. Link Source: David Details Rate Report

Google Updates Ads Transparency Policy 80/5 1 2 3 4 5 1178 views Payment profile name will be displayed as party paying for ads. Link Source: David Details Rate Report

Paid search dominated online advertising in 2024 80/5 1 2 3 4 5 191 views Search ad spend grew by $14.1B in 2024 vs. 2023 Link Source: David Details Rate Report

Best practices for responsive search ads now the default Google Ads format 80/5 1 2 3 4 5 422 views Best practices for Google responsive search ads Link Source: David Details Rate Report

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