Marketing

Identifying the right customers and providing them with what they want

American consumers find only 26% of personal e-mails from brands interesting enough to open 80/5 1 2 3 4 5 205 views personal emails Link Source: David|11 October 2019 Details Rate Report

Google search ranking factors for 2020: another take [PART 1] 100/5 1 2 3 4 5 313 views Google ranking factors - 1 Link Source: David|4 October 2019 Details Rate Report

Users of mobile devices convert at only 40% of desktop conversion rate 80/5 1 2 3 4 5 277 views mobile conversions Link Source: David|27 September 2019 Details Rate Report

ECJ: Google has no obligation to provide 'right to be forgotten' outside the EU 80/5 1 2 3 4 5 259 views ECJ Link Source: David|25 September 2019 Details Rate Report

Use <META Description> tags to get Google search return copy that sells 80/5 1 2 3 4 5 246 views meta description Link Source: David|13 September 2019 Details Rate Report

US and UK consumers consider search advertising to be the most trustworthy type of digital advertising 80/5 1 2 3 4 5 324 views search advertising Link Source: David|5 September 2019 Details Rate Report

Metasearch dominates hotel ad spending, and Google dominates metasearch 80/5 1 2 3 4 5 302 views metasearch Link Source: David|27 August 2019 Details Rate Report

Google continues to make mobile SEO more challenging 80/5 1 2 3 4 5 255 views mobile seo Link Source: David|26 August 2019 Details Rate Report

Addressing challenges in Conversion Rate Optimization in the travel vertical 80/5 1 2 3 4 5 297 views conversation rate optimization Link Source: David|22 August 2019 Details Rate Report

How digital technologies are changing the way consumers plan and buy travel 80/5 1 2 3 4 5 237 views travel Link Source: David|31 July 2019 Details Rate Report

Use TextOptimizer to analyze the search effectiveness of your website copy 80/5 1 2 3 4 5 254 views TextOptimizer Link Source: David|25 July 2019 Details Rate Report

Best digital advertising channels for independent hotel marketers 80/5 1 2 3 4 5 221 views independent hotels Link Source: David|5 July 2019 Details Rate Report

More ads are clicked on mobile devices, but most conversions occur on desktops 80/5 1 2 3 4 5 216 views desktop conversions Link Source: David|28 June 2019 Details Rate Report

Google estimates its ad products put $335B into the US economy, $22.6B into New England in 2018 80/5 1 2 3 4 5 259 views New England Google Ads Link Source: David|16 May 2019 Details Rate Report

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