Google Page Experience Algorithm Update

Google Page Experience Algorithm Update June 2021

In June 2021 Google began using Page Experience as a search ranking factor: Core Web Vitals, Mobile Usability, Security, Ad Experience. Does your website pass or fail?

Find out more.

Special Offer: FREE website speed test for Google ranking

17 December 2020 (Edited 17 December 2020)

Google wants your web pages to be fast loading - and uses loading speed as a ranking factor

Google wants your web pages to be fast loading - and uses loading speed as a ranking factor - because slow-loading pages:

  • Adversely affect the user experience - everyone is in a hurry, no one wants to wait for pages to load
  • Have higher bounce rates - 53% of mobile users leave a page that takes longer than 3 seconds to load
  • Produce fewer conversions - faster pages engage users more, and engaged people click and buy more
  • Waste Googlebot crawl budget, resulting in fewer pages being indexed and negatively affecting your website's performance in search

Your report will show you:

  • Your page’s overall speed score on a scale of 1 to 100:

  • A screenshot of your page from Google's mobile emulator
  • Comprehensive statistics on every actionable aspect your page's loading speed
  • A list of up to 30 performance audits your page passed
  • For any failed audits, specific recommended actions that you can take to reduce loading speed

To get your free test, go here:

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David Boggs    - David
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