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Research

Gender-balanced video ads get more views vs. male-dominated
146 views
Link Source: David|29 December 2019
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Mobile search ad spend expected to rise 19% in 2019 to $88B
126 views
Link Source: David|25 November 2019
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Display ads produced by B2B advertisers are viewed 68% by men, only 17% on desktop
328 views
Link Source: David|21 November 2019
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Marketers say traffic, conversions, rankings are most important objectives of SEO in 2019
175 views
Link Source: David|14 October 2019
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American consumers find only 26% of personal e-mails from brands interesting enough to open
129 views
Link Source: David|11 October 2019
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Google search ranking factors for 2020: another take [PART 2]
201 views
Link Source: David|8 October 2019
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Users of mobile devices convert at only 40% of desktop conversion rate
179 views
Link Source: David|27 September 2019
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Two out of 3 SEOs surveyed say the weight Google gives to ranking factors varies widely depending on the query
178 views
Link Source: David|6 September 2019
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US and UK consumers consider search advertising to be the most trustworthy type of digital advertising
248 views
Link Source: David|5 September 2019
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Metasearch dominates hotel ad spending, and Google dominates metasearch
232 views
Link Source: David|27 August 2019
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60% of podcast listeners search for a product/service after hearing an ad
139 views
Link Source: David|21 August 2019
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What were the top Boston Tourism searches done on Google in June 2019?
175 views
How to use the Google Ads Keyword Planner
Link Source: David|18 July 2019
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More ads are clicked on mobile devices, but most conversions occur on desktops
146 views
Link Source: David|28 June 2019
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Google estimates its ad products put $335B into the US economy, $22.6B into New England in 2018
194 views
Link Source: David|16 May 2019
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