Research, Data and Intelligence

New information from reliable sources about companies, markets and competitors

Trends in travel searches: Week ending 1 May 2020 100/5 1 2 3 4 5 363 views Link Source: David|13 May 2020 Details Rate Report

Why you should invest in paid search ads now 80/5 1 2 3 4 5 283 views Link Source: David|13 May 2020 Details Rate Report

Most marketers are spending same or more on marketing and technology during COVID-19 80/5 1 2 3 4 5 333 views Link Source: David|11 May 2020 Details Rate Report

Blacks constitute 12.2% of US population but get only 1.4% of targeted ad spend 80/5 1 2 3 4 5 248 views Link Source: David|28 April 2020 Details Rate Report

Travel PPC advertising paradox since onset of COVID-19: need to remain visible while conserving budget for post-pandemic 80/5 1 2 3 4 5 407 views Link Source: David|9 April 2020 Details Rate Report

65% of Americans will be acting on pent-up demand within 1 to 7 months post-COVID-19 80/5 1 2 3 4 5 252 views Link Source: David|4 April 2020 Details Rate Report

If limited to one or the other, marketers prefer Google Ads to SEO 100/5 1 2 3 4 5 348 views Link Source: David|2 April 2020 Details Rate Report

Digital and social media marketing preferences of destination marketers 80/5 1 2 3 4 5 367 views destination marketing Link Source: David|14 March 2020 Details Rate Report

How under-35s are buying travel today 80/5 1 2 3 4 5 283 views under-35 travel Details Rate Report

How global consumers are buying travel online in 2020 80/5 1 2 3 4 5 258 views online travel Link Source: Daviid|28 February 2020 Details Rate Report

62.9% of Google Search users say descriptions in organic returns are #1 driver of clicks 80/5 1 2 3 4 5 413 views Link Source: David|20 February 2020 Details Rate Report

Paid search continued to dominate digital advertising in 2019 with 39% share of spend 80/5 1 2 3 4 5 316 views Link Source: David|13 Feruary 2020 Details Rate Report

Google search ad spend grew, organic search visits declined in 4Q2019 80/5 1 2 3 4 5 325 views Google seems to be unstoppable in paid search. Link Source: David|11 February 2020 Details Rate Report

Travel and Leisure Google Ads: clicks and clickthrough rate up year-on-year, cost per click down in 3Q2019 80/5 1 2 3 4 5 344 views Link Source: David|9 January 2020 Details Rate Report

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