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News and Editorial SEO Summit to be presented online 26-27 October 2021



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18 October 2021 (Edited 18 October 2021)

Organizers promise to deliver information on maximizing visibility in Google's ecosystem


The News and Editorial SEO Summit - organized by Conde Nast Global VP/Audience Strategy John Shehata and news SEO veteran Barry Adams will be delivered online 26-27 October 2021.

Speakers will include:

  • Nicholas Thompson CEO/The Atlantic - keynote speaker
  • Christine Liang SEO Director, New York Times
  • Valentin Cornez Global Lead, Google
  • Jessie Willms Writer, The Globe and Mail
  • Shelby Backley SEO Manager, Mashable
  • Dan Smullen Head of SEO, Mediahuis Ireland
  • Lily Ray Sr. Director/SEO, Amsive Digital

Topics will include:

  • Effective strategies for news content and evergreen SEO
  • Google's News and Discover algorithms
  • AMP and technical SEO for publishers
  • Using analytics data to empower digital growth

Event is scheduled to run 10 AM - 2 PM on Tuesday, 26 October and 10 AM - 3 PM on Wednesday, 27 October.

Tickets are $149 - register here.

But note: Event sponsor Search Engine Journal is offering a 46% discount if you use the promotion code SEJ at registration, which if I've calculated correctly brings the price down to around $80.

Should be a good deal for publishers at that price, even if it is a first-time event.


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