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Search marketing, paid and organic

Google Local Search Update incorporates neural matching
Neural matching now used in local search
Link Source: David | 5 December 2019
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Mobile search ad spend expected to rise 19% in 2019 to $88B
Link Source: David|25 November 2019
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Display ads produced by B2B advertisers are viewed 68% by men, only 17% on desktop
Link Source: David|21 November 2019
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Lead Form Extensions for Google text ad campaigns now in beta
Link Source: David|15 November 2019
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Google gives a strong hint it will begin badging fast- and slow-loading sites in Chrome
Badging of slow-loading sites in Chrome
Link Source: David|14 November 2019
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Morgan Stanley analyst: 'People who want to invest in the online travel sector should do it through Google stock'
Google dominates online travel
Link Source: David|12 November 2019
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Google to offer affinity audience targeting for search campaigns
Affinity audience targeting for Google search
Link Source: David|29 October 2019
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SEOs: Get URLs of up to 100 Google SERPs instantly with Javascript
Get Google SERP URLs in bulk
Link Source: David|18 October 2019
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Marketers say traffic, conversions, rankings are most important objectives of SEO in 2019
Link Source: David|14 October 2019
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Google search ranking factors for 2020: another take [PART 2]
Link Source: David|8 October 2019
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Google search ranking factors for 2020: another take [PART 1]
Link Source: David|4 October 2019
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ECJ: Google has no obligation to provide 'right to be forgotten' outside the EU
Link Source: David|25 September 2019
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New Google search ad position metrics to replace Average Position on 30 September 2019
Link Source: David|25 September 2019
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Use <META Description> tags to get Google search return copy that sells
Link Source: David|13 September 2019
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