Interactive Advertising

Using online channels to deliver ads that actively engage users and create an interactive experience leading to higher conversion rates

Google adds free organic booking links to Hotel Ads 100/5 1 2 3 4 5 856 views Free organic hotel listings will be ranked on price, CTR and landing page experience Link Source: David|11 March 2021 Details Rate Report

Create a link for customers to leave you Google Reviews 80/5 1 2 3 4 5 1573 views Create a Google Review link Link Source: David|27 February 2021 Details Rate Report

Google to stop serving Showcase Shopping ads 1 April 2021 80/5 1 2 3 4 5 1843 views Showcase Shopping ads are going away Link Source: David|26 February 2021 Details Rate Report

Maryland legislators pass Digital Advertising Tax overriding Gov. Hogan's veto 100/5 1 2 3 4 5 927 views MD digital ad tax Link Source: David|15 February 2021 Details Rate Report

Georgia courts toss suit claiming use of plaintiff's trademark as Google Ads keyword constituted theft of personal property 80/5 1 2 3 4 5 467 views Judge tosses Google keyword suit Link Source: David|3 February 2021 Details Rate Report

Google organic clicks growing strongly during COVID-19 pandemic despite often mediocre SEO 100/5 1 2 3 4 5 497 views Consumers have moved more of their shopping online Link Source: David|29 January 2021 Details Rate Report

Google claims tests show FloC-based ad solutions can produce results 'similarly effective' to those from cookies 80/5 1 2 3 4 5 488 views Google FloC tests Link Source: David|27 January 2021 Details Rate Report

54% of US Black travelers are more likely to visit a destination that has Black representation in its travel ads 80/5 1 2 3 4 5 1272 views Blacks in travel advertising Link Source: David|14 January 2021 Details Rate Report

What consumers want - and don't want - to see in online advertising 80/5 1 2 3 4 5 2961 views Consumer ad preferences Link Source: David|10 January 2021 Details Rate Report

Optimize your local business website for Google Rich Results using Schema.org markup 80/5 1 2 3 4 5 1534 views Schema.org markup for Google rich results Link Source: David|5 January 2021 Details Rate Report

Google reports on changes in consumer behavior for holiday season 2020 100/5 1 2 3 4 5 443 views Most consumers are shopping online more this holiday season Link Source: David|31 December 2020 Details Rate Report

How local advertising changed in 2020 80/5 1 2 3 4 5 1571 views Spend moving to targeted ad forms Link Source: David|30 December 2020 Details Rate Report

Texas-led coalition of Republican Attorneys General file antitrust suit against Google 80/5 1 2 3 4 5 1097 views Google antitrust suit Link Source: David|18 December 2020 Details Rate Report

European Commission to attempt to force Google to its make search ranking algorithms more transparent 80/5 1 2 3 4 5 496 views EC wants more transparency in search ranking Link Source: David|10 December 2020 Details Rate Report

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